Method

Manager, Product Strategy (Current)


I am a Manager, Product Strtagey at method, a company the creates digital products and experiences for enterprise companies such as Ally, Haemonetics, LPL Financial, Quest Diagnostics, Red Ventures, and Wells Fargo

I lead product strategy projects that include customer research, journey mapping, service blueprinting, product definition and requirements, user flows, epics and user stories, and generally helping companies find ways to solve challenges and create better experiences using technology.


Article Group

Product Marketing Strategist (Current)


I'm on the strategy team at Article Group, a product marketing agency that serves tech companies such as Google and Salesforce.

My work includes helping define strategy, competitive and market research, and messaging and campaign strategy.

SmarterQueue

Product Marketer (contract)


I led marketing and product marketing for SmarterQueue,, a startup based in the United Kingdom with a globally distributed team. SmarterQueue is an intelligent social media scheduling tool for marketers, personal brands, and influencers.

My responsibilities included managing marketing stratgey, product releases, messaging and content, and content strategy.


XILO

Product Marketer (contract)


I developed and implemented marketing strategies for XILO, an early-stage startup based in San Diego, CA. XILO is a quoting and sales automatioon platform for independent insurance agencies.

My responsibilities included messaging and content, product marketing, product release management, customer marketing, and marketing operatioons.

Appsembler

Product Marketer (contract)


I managed product marketing for Appsembler, an early-stage startup based in Boston, MA. Appsembler provides e-learning and virtual lab solutions to tech companies.

I was responsible for managing go-to-market strategies, messaging, content, and product releases.


IntellyDoc

Product Strategist (contract)


I managed product for IntellyDoc, an early-stage startup based in Charlotte, NC. IntellyDoc's platform optimizes the contracting process for companies.

I was responsible for taking IntellyDoc from idea to market. THis inculded initial market and user research, requirements gathering, user story writing, product roadmap planning, and product management .

IntellyDoc is currently raising seed funding.

Stratifyd

Director of Marketing


I managed the Stratifyd marketing team. Stratifyd is a startup based in Charlotte, NC. Stratifyd is s customer experience analytics platform powered by artificial intelligence.

I was responsible for building and leading the marketing team. I was also responsible for messaging, content, digital strategy and campaigns, as well as marketing operations.

Stratifyd recently raised $25 million in Series B funding.


MapAnything

Product Marketing Manager


I managed product marketing for MapAnything (now Salesforce Maps). MapAnything is a startup based in Charlotte, NC and provides a location-intelligence and geo-productivity platform for businesses.

I was responsible for market and user research, competitive analysis, messaging and content, and sales enablement. I had the opportunity to be a part of the company's growth from 20+ employees to 200+ employees.

MapAnything was recently acquired by Salesforce and is now Salesforce Maps.


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Connect with me on LinkedIn.